Sapporo Beer Museum

Sapporo, Japan

The Sapporo Beer Museum is registered as one of the Hokkaidō Heritage sites in 2004, the museum is the only beer museum in Japan. The red-brick building was erected originally as a factory of the Sapporo Sugar Company in 1890, and later opened as a museum in July 1987. The building also houses the Sapporo Beer Garden in the south wing.

The history of the Sapporo Beer Museum dates back to Meiji period, when William Smith Clark, who visited Hokkaidō as an O-yatoi gaikokujin, started beer production, and the Hokkaidō Kaitaku-shi, the former government of Hokkaidō, established a number of breweries in Sapporo. William Clark was a president of the Massachusetts Agricultural College, which had one of the best techniques of beet production in the United States at that time, and he hoped to establish the beet cultivation in Hokkaidō during his stay. After Clark went back to the United States, the Kaitaku-shi began beet production in Nanae Village, where is currently a part of Hakodate. This was the first beet cultivation in Hokkaidō.

In 1878, the Kaitaku-shi delegated beet cultivation to the Sapporo Agricultural College, the predecessor of the Hokkaidō University, and a Monbetsu Sugar Factory was built in 1879, where currently Date is located. The sugar factory was disposed to the private, and in 1888, the Sapporo Sugar Company was established with a sugar manufacturing factory in Naebo Village, which would have been Naebo area in Higashi-ku, Sapporo. The company was established as a manufacturer of beet sugar, and asked foreign engineers for advice. The factory building of the Sapporo Sugar Company later became the Sapporo Beer Museum and the Sapporo Beer Garden. The construction of the building was supervised by the government of Hokkaidō, and a Germany-based company the Sangerhausen.

While the sugar manufacturing building was constructed, the Kaitaku-shi Brewery was established on September 23, 1876, in the place where now the Sapporo Factory is located. It was built by the government official Murahashi Hisanari. The chief engineer of the brewery was Seibei Nakagawa, who learned brewing technique in Germany. The inauguration was held at the brewery, and beer barrels were piled up in front of the building. These barrels were restored, and currently located in the area of the Sapporo Beer Museum.

The Kaitaku-shi Brewery was disposed, and the Sapporo Beer Company was established in December 1887, which later became the Sapporo Brewery. Due to the popularization of Taiwanese sugar manufacturers after the end of First Sino-Japanese War in 1895, Japanese sugar manufacture declined, causing liquidation of the beet manufacturing factory run by the Sapporo Sugar Company. In 1903, the Sapporo Beer Company purchased and remodeled the factory to use as a brewery.

The factory was operated until 1965, and the Kaitaku-shi Beer Memorial Hall was constructed at the third floor of the building in 1967, which exhibited a number of historical records, tools, and documents practically used in the factory. After the renovation of the building, the Sapporo Beer Museum was officially opened to the public in July 1987. After the function of the factory as a brewery transferred to Eniwa, the building was renovated again and renewedly opened in December 2004.

In 1996, the Agency for Cultural Affairs proposed to register the Sapporo Beer Museum as one of the Important Cultural Properties of Japan. The museum side, however, declined the proposal. This was mainly because if it was registered, the permission of the government would be required to remodel the building each time, which was thought to be inconvenient by the museum. The museum was registered as one of the Hokkaidō Heritage sites on October 22, 2004.

Overview

The Sapporo Beer Museum has three floors, and is free to enter. A museum tour is available. The panels displaying the history of people involved in beer industry and the Sapporo Brewery Inc. are exhibited. Other exhibited items include beer bottles, signs, posters, miniatures of the building, and instruments for brewing beer. Some of them were actually used in the brewery before World War II.

Since some products of the DaiNippon Beer Company, a predecessor of the Sapporo Brewery, were also housed in the museum, materials related to the Yebisu Beer are exhibited as well as the Sapporo Beer ones. A museum bar is located on the second floor, and visitors can try alcohol products of the Sapporo Beer. The first floor has a restaurant called 'Star Hall', and a museum shop. The Sapporo Garden Park also houses the Ario Sapporo, a shopping mall, and the Sapporo Beer Garden, which is connected to the museum.

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Address

Sapporo, Japan
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Details

Founded: 1890
Category: Museums in Japan

Rating

4.3/5 (based on Google user reviews)

User Reviews

Ayçin (31 days ago)
You can learn so much about how this famous Japanese beer brand started its business. There are guided tours with a fee and non-guided tours for free. For the guided tours you need to book in advance. Otherwise it might be sold out very quickly. We couldn’t find any guided tours so we just went around by ourselves which was also pretty fun and teaching. By the end of the tour, you can have some good Sapporo beers, snacks, and souvenirs.
Alex Wan (33 days ago)
I love beer, so this is an amazing experience to me. You can see how and when was Sapporo beer was invented, in the museum there are QR code for you to scan and it'll translate to English so you can understand the history side of it. We didn't go to the bbq restaurant, instead we went to beer tasting, beware that you only can purchase once p/queue. If you wanna buy again you need to line up again you can't just approach the bar tender for more.
Sarah Hasselman (46 days ago)
While touristy, we loved the Sapporo Beer Museum on Christmas Day 2024. It’s free to visit, though you can pay for a Premium Tour (English Audio Guides available). We did not do the tour, preferring to walk at our own pace, taking about 1.5 hours. While the displays are in Japanese, each has two stands with full translations in English, Korean, and Chinese. There is also an overview/map that you can get from the stands on the exhibit floor. The exhibits about the development of beer brewing in Japan were very interesting. Afterwards, I recommend trying the beer sampler. You must line up at the ticket vending machine. It was 1000円 for 3 beers, which we found big enough to share among 2 people. I also recommend going early as many people report that the shop selling the beer sampler closes 1-2 hours before the museum. We went just before lunch at the shopping centre next door.
Royston Low (2 months ago)
The outside of the beer museum was quaint and beautiful photo spot in winter. There's a self and premium tour available. Premium tour was fully booked by the time we arrived. If you do a self tour, the narrative text is in Japanese, so do grab one of those English explanatory cards to walk around the exhibits. The museum tour can be real quick, and then you will end up at the Sapporo Brewery gift shop, which sells a lot of munchies and paraphernalia. Near the shop is a counter where you go if you had reserved a place at their 3 jingisukan (Genghis Khan) style restaurants. If you have not reserved, you can go to the no reservations line for immediate seating on availability. All in all, a nice short side trip.
Nizaruddin Rais (3 months ago)
The Sapporo Beer Museum is an absolute must-visit! I love that it’s the original site, which adds so much authenticity and charm to the experience. The exhibits do an amazing job of explaining the history of Sapporo Beer, from its beginnings to becoming a globally recognized brand. Whether you’re a beer lover or just enjoy learning about history, this place offers a perfect blend of both. Don’t forget to try a tasting at the end—it’s the cherry on top of an already fantastic visit!
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